This book has two parts. First part explain how and why time may influence consumer behavior and second part explains how any why time may cause salespeople feel to persuade the customers to choose to buy the product in short time or long time. In behavioral economy view, businessmen may apply this theory to predict consumer individual behavior whether what economy factor may influence him/her consumption behavioral change from himself/herself economic time and economic psychological both factor. In my this book, I shall attempt to apply behavioral economy theory to explain whether what consumer economic time means as well as how consumer economic time which can influence his/her consumption behavioral changes. Whether can apply behavioral economic method to raise productivity, service performance in organizations and predict consumer individual emotion in consumption market. I write this book aims to research whether time may influence social consumption behavior between sellers and buyers in behavioral economic view.