Paul Orzulak is an executive director and cofounder of West Wing Writers, America's premier strategy and speechwriting firm. He served as a foreign policy speechwriter for President Bill Clinton and a domestic policy speechwriter for Vice President Al Gore. A frequent media contributor, he traces his passion for conservation back to an old boss, Congressman David Bonior, who began distributing free pine seedlings after an ice storm destroyed many of Michigan's trees, and eventually gave out more than a million, a powerful reminder that we do not have to be spectators in the causes we care about.

Seth Schulman wields the power of the written word to start conversations, change minds, and transform lives. A master storyteller and intellectual collaborator, he has contributed to dozens of books over the past two decades. Mr. Schulman holds a PhD in intellectual and cultural history from Brown University.