This edited volume explores emerging trends and challenges in tourism diplomacy, including the growing influence of digital technologies and social media in shaping diplomatic efforts.

Tourism Diplomacy: Insights from Economic, Environmental, and Socio-Cultural Perspectives examines how tourism serves as a powerful diplomatic tool, fostering cultural exchange, economic cooperation, and international collaboration. Moving beyond its traditional role as a leisure activity, tourism is increasingly recognized as a platform for strengthening global relationships. This contributed volume explores emerging trends and challenges in tourism diplomacy, including the growing influence of digital technologies and social media in shaping diplomatic efforts. It also delves into the vital role of private sector engagement, non-governmental organizations, and local communities in promoting sustainable tourism practices and advancing diplomatic initiatives.

Addressing the intersection of tourism and diplomacy, the authors emphasize the necessity of sustainable and responsible tourism practices to mitigate environmental and socio-cultural challenges while maximizing positive outcomes. Filling a crucial gap in current literature, this work provides a comprehensive analysis of tourism diplomacy, making it an essential resource for academics, researchers, higher education students, policymakers, and industry practitioners seeking to navigate the complexities of global tourism in an increasingly interconnected world.