The book discusses the motorcyclist meetings that took place on Paranaíba Avenue and at Cepal do St. Sul, in Goiânia, from 03/2015 to 03/2016. They were held on Thursdays, starting at 18:30. I immerse myself in the production of a motorcyclist ideal, ranging from clothing, posture to certain physical characteristics, such as wearing a beard, big hair, tattoos, etc. These characteristics are references at the meetings. Linked to these references, I show a certain symbolic repertoire that is historically and culturally produced about this universe, largely by the media and the market. Gender relations in this field are linked to the use of vests and motorcycles. The process of subordination of women is a focus presented, as well as a market positioning of the female body seen as a product by motorcyclists and motorcycle dealerships. These relationships are conditioned by an andro and heteronormative gaze. Another consideration is the processes of territorialization, the use of the vest as a mark on and of the body, tattoos and some props that have their uses restricted, as well as representations that categorize and classify bodies.