You've Got the Idea - Now Learn the Essential, Often-Overlooked Steps that Turn an Idea into a Success! The authors, both successful entrepreneurs with years of experience, share their important knowledge on: What to do before you settle on a name for your business. How to avoid possible civil and criminal penalties. How to set up a business to save up to millions in the future. What investors need to see. Do you really need a patent? Where you can find funding. What are margins and why you better know them. What is the new law on beneficial owners? What is a cap table? Why you must have a shareholders' agreement.